FAQ: YouTube Listings System

The guarantee promises a signed listing in your first 100 days or a full refund. The 100-day clock starts the day your ads go live, not the day you sign the agreement, and the requirement on your side is showing up to the in-person appointments the system produces. If you do that and still do not sign a listing, you get your money back.

The guarantee assumes you show up to the qualified appointments the ISA team books. If you decline appointments, cancel repeatedly, or stop responding to your calendar, the condition on your side is not being met, and that is separate from the campaign underperforming. Outside of that, the guarantee holds: a signed listing in 100 days or a full refund.

The stated offer is 2 signed listings in your first 100 days, and the guarantee itself covers a refund if you do not sign at least 1. Agents typically plan around 2 to 3 signed listings in 100 days as the floor across the client base, with 8 to 10 qualified appointments in that window to get there.

Leads generated through Consistent Listings are never shared with another agent. Every lead in your campaign comes from homeowners in your own zip codes who watched your video, and the appointment on your calendar is exclusively yours. That is the opposite of a portal lead sold to 3 to 5 agents at once.

YouTube is owned by Google, so intent targeting is possible there in a way it is not on Facebook and Instagram Ads, which restrict real estate targeting under the housing category and remove zip code, age and income options. YouTube lets us reach homeowners in specific zip codes who are actively searching what their home is worth, which is where seller leads actually come from.

Google Search Ads carry the same housing policy restrictions as Facebook for real estate targeting, so they cannot layer zip code, income bracket and search intent the way YouTube can. Search Ads also compete directly against portals bidding on the same generic keywords, which is a different mechanic from what YouTube offers on the seller side.

Targeting runs on your specific zip codes, a household income bracket matched to your price points, and search behaviour like "sell my home" and "what's my home worth". We target homeowners, not renters, and we exclude licensed agents from ever seeing the campaign, so competitors do not watch your own ad.

The homeowner has watched your video before the call happens, which is the entire mechanism behind the system. They recognize your face and your name when the ISA team follows up, so the first conversation starts from familiarity instead of a cold introduction, which is the core difference from a portal or list lead.

Appointment Setting, our US-based inside sales agent team, calls every lead within minutes of it coming in, runs an 10-point qualification, and only books the appointment when it is confident the homeowner can actually sign. The team trains 2 to 3 hours daily on seller conversations and spends 40 or more hours a week on the phone with homeowners.

The average speed to lead is 48 seconds from the moment someone raises a hand. Calling that fast matters because a homeowner who just filled out a form is still engaged; wait even 20 minutes and the odds of reaching them drop fast, which is why speed to lead is one of the metrics we track hardest.

The show rate on booked appointments runs at 95%, largely because the ISA team confirms the appointment close to the date and the homeowner already knows who they agreed to meet. When a no-show does happen, the lead goes back into the nurture sequence rather than being dropped, and the team works it toward a rebooked appointment.

The ISA team only works leads generated by campaigns run through Consistent Listings, because those homeowners have already watched you and the qualification process is built around that context. It is not a general calling service for cold lists, expired listings or portal leads bought elsewhere.

We do not publish a dollar figure here because pricing depends on your market and price points. The shape is fixed: a one-time program fee, a fee per booked qualified appointment, and ad spend you pay directly to Google. the YouTube Listings Call gives you the actual number once we know your zip codes.

Ad spend is separate from the program fee and is paid directly to Google, not to Consistent Listings. That keeps your ad account in your own name and under your own control. The program fee covers scripting, editing, landing pages, calling, qualification, booking and calendar sync; the ad spend line covers what Google charges to run the campaign.

You pay per booked qualified appointment, not per raw lead. That structure is deliberate: it means the ISA team is only compensated for appointments it is confident enough to actually book, which keeps the incentive on quality rather than volume. Program fee and ad spend sit alongside that as the other two pieces of the pricing shape.

The formal guarantee covers signed listings in 100 days, not appointment counts on their own. In practice, the pace we plan around is 2 to 3 qualified appointments a month and 8 to 10 across 100 days, so if a campaign is producing far below that, it gets addressed on your account before the 100-day window closes.

Availability gets checked on the YouTube Listings Call, which is one hour on Zoom with no deck and no script. We look at your zip codes, confirm whether another client already owns that market, and tell you straight if it is closed. Markets are sized on a population of roughly 250,000 to 750,000 so one agent can own the area.

The system is built around markets with a population of roughly 250,000 to 750,000, large enough to sustain a steady flow of seller searches and small enough that one agent can meaningfully own the zip codes. Much smaller and the volume of search intent may not support the campaign; much larger and one agent typically cannot serve the whole area.

Consistent Listings runs the same YouTube system for residential agents in the US and Canada. Canadian campaigns use the same targeting mechanics, and the ISA team calls Canadian numbers directly as part of Appointment Setting. Pricing and currency get confirmed on the YouTube Listings Call for your specific province and market.

Only one agent per market is taken, sized on a population of roughly 250,000 to 750,000, so if you and another agent are both in that same area, whoever's market is confirmed first gets it. That is why checking availability early on a YouTube Listings Call matters more than waiting until you are fully decided.

You record once, off a script we write, in about 30 to 60 minutes on camera. We provide a filming guide so you know what to say and how to set up the shot, and you do not need any equipment beyond a phone. After recording, we handle the edit, captions and launch.

We write the script based on your niche, your zip codes and the seller questions homeowners in your area are actually searching. You approve it before you record, and Scripting is built around a hook, proof, offer and call to action structure designed for the specific homeowner situation your ads target.

Ads usually live within about a week of your recording, sometimes inside 72 hours, once editing, captions and the landing page are finished and the campaign is built in the ads account. The 100-day guarantee clock starts at that point, not when you originally signed the agreement, so the delay does not eat into your window.

An AI Clone is a video likeness built from your real recording session that can front new ad variants without another shoot. Instead of filming again for every zip code or price point, your AI Clone delivers a new script in your voice and likeness, with every script approved by you before it runs.

AI Engine Optimization, AEO, is a separate service that works on making AI assistants like ChatGPT, Gemini and Perplexity name you when a homeowner asks who to list with. It is not a replacement for the YouTube campaign and not paid placement; it is built to confirm, through independent AI answers, what your ads already told the homeowner.

An AI Clone is optional, not a requirement. Most agents start by recording themselves for the initial script, and an AI Clone becomes useful once you want additional ad variants, by price point, by language or by zip code, without booking another recording session. You still have to record once to build the clone in the first place.